MarTech Summit Asia 2026 Singapore Exhibition Guide

Singapore's premier marketing technology event returns on 10-11 March 2026 at Raffles City Convention Centre. Whether you're attending as a delegate, exhibiting your MarTech solution, or planning your team's participation, this comprehensive guide covers everything from registration to accommodation, transportation to exhibition preparation using professional display solutions.

Event Overview: The MarTech Summit Asia 2026

Why This Event Matters

The MarTech Summit Asia represents the flagship gathering of marketing technology leaders across the Asia-Pacific region. Over two intensive days, 500+ senior marketing professionals, 70+ industry speakers, and 20+ MarTech exhibitors converge to explore the latest innovations in marketing technology and digital transformation.

This isn't just another conference—it's where marketing strategy meets cutting-edge technology innovation.

What's New in 2026

The 2026 edition introduces an enhanced format with four distinct stages, each targeting different aspects of modern marketing challenges:

Stage 1: Pan-Asia MarTech Know-Hows
Experience regional best practices and learn how leading brands across Asia implement marketing technology solutions in diverse markets.

Stage 2: MarTech Best Practices Breakout Sessions & Workshops
Intimate, hands-on sessions where you'll discover practical implementation strategies for the latest marketing technologies.

Stage 3: Paid, Performed, Retained (Full-Funnel Marketing Focus)
Master the complete customer journey covering:

• Acquisition optimization strategies

• Paid media buying excellence

• Creative effectiveness and digital attention

• Return on ad spend optimization

• Engagement strategies

• Lifecycle marketing and customer retention

• Customer lifetime value modeling

Stage 4: Customer Intelligence (Data-Driven Marketing Focus)
Transform data into competitive advantage through:

• Behavioral data utilization

• Mobile and web analytics

• First-party data strategies

• Single customer view architecture

• Voice of customer analytics

• Predictive analytics

• Hyper-personalization techniques

• Real-time decisioning systems

Who Should Attend

The summit welcomes senior executives from:

Marketing & Technology | Digital Transformation & AI | Data & Analytics | CRM & Marketing Automation | Performance & Demand Marketing | Account-Based Marketing | E-commerce Marketing | Paid & Social Media | SEO & SEM | Brand & Content | Customer Experience & Omnichannel | Sales Enablement

Event Scale and Reach

The 2023 edition attracted 250+ attendees representing over 200 unique companies, including professionals from MSD, P&G, Standard Chartered Bank, HSBC, Amazon, Samsung Electronics, IKEA, Nike, American Express, Unilever, and Shopee.

Registration: How to Attend

Ticket Options

Visit the official registration page to secure your spot at Asia's premier MarTech gathering.

2-Day Summit Pass
Complete immersion in the MarTech Summit experience:

• Full access to all four stages and sessions

• Networking breaks and buffet lunch both days

• Exhibition area access

• Downloadable presentation decks from all speakers

• Evening drinks reception

• Certificate of attendance

• One-year access to on-demand session recordings

• Attendee networking list

1-Day Summit Pass
Focused attendance on your preferred day:

• Day 1 (10 March): General sessions and evening drinks reception

• Day 2 (11 March): Access to two distinct thematic stages

• All day-specific benefits including lunch, presentations, and networking

Special Pricing and Offers

Super Early Bird Discount: Save 40%
Book before 26 November 2025 and save 40% off all summit passes. This represents the biggest discount available—prices increase progressively after this date.

Complimentary Tickets
Brands and end-users can apply for sponsored complimentary passes. Limited availability—apply through the official registration portal.

Group Registrations
Registering 5+ people from your organization? Contact the organizers at m.lin@themartechsummit.com for special group rates and invoice arrangements.

Venue: Raffles City Convention Centre

Location Details

Stamford Ballroom, Level 4
Raffles City Convention Centre
80 Bras Basah Road
Singapore 189560

Phone: +65 6339 7777

About the Venue

Raffles City Convention Centre represents one of Singapore's premier MICE (Meetings, Incentives, Conferences, Exhibitions) venues, offering over 108,000 square feet of flexible function space with 34 meeting rooms and three stunning ballrooms.

Venue Highlights:

• Strategic Location: Heart of Singapore's Civic District

• Direct MRT Access: Connected to City Hall MRT Station

• Integrated Complex: Part of Raffles City development with shopping, dining, and hotels

• Professional Facilities: State-of-the-art audio-visual systems throughout

• Sustainability: BCA Green Mark Certified for environmental performance

• Accessibility: Full wheelchair access and modern facilities

The Stamford Ballroom Specifically:

The 810-square-meter Stamford Ballroom features:

• Column-free design for unobstructed sight lines

• 78-speaker concert-quality ceiling sound system

• Three built-in projection screens

• 2.8-meter ceiling height

• Capacity: 800 theater-style, 432 classroom-style, 550 banquet-style

• Divisible into two separate rooms for breakout sessions

Learn more about venue specifications at the official Fairmont Singapore meetings page.

Transportation: Getting to Raffles City Convention Centre

Option 1: MRT (Most Recommended)

Nearest Station: City Hall MRT (NS25/EW13)

City Hall Station connects two major lines:

• North South Line (NSL) - Red Line

• East West Line (EWL) - Green Line

Distance: 400 meters (5-8 minute walk) from station to venue
Best Feature: Fully sheltered, air-conditioned connection through Raffles City Shopping Centre

Step-by-Step Walking Directions

1. Exit City Hall MRT via Exit A

2. Follow signs to Raffles City Shopping Centre

3. Enter the mall and look for overhead signs marked "Convention Centre Level 4"

4. Take escalators or lifts to Level 4

5. Follow directional signage to Stamford Ballroom

The entire route from MRT platform to venue is fully sheltered and air-conditioned—no weather exposure required.

Alternative: Esplanade MRT (CC3)
Located on the Circle Line, Esplanade Station is approximately 8 minutes walk via the underground City Link Mall connection. This option works well for attendees traveling from western Singapore via Circle Line.

MRT Operating Hours:
Check current operating hours at the official LTA website or download the Singapore MRT map for route planning.

Option 2: Taxi and Ride-Sharing

Recommended Drop-Off Point:
Request drop-off at Fairmont Hotel entrance (80 Bras Basah Road). This provides the most direct access to the convention centre on Level 4.

Nearby Taxi Stands:

• Stamford Road (Raffles City driveway) - Stand C15

• Stamford Road (Swissôtel driveway) - Stand C17

• North Bridge Road (Raffles City) - Stand C14

• Bras Basah Road (Fairmont entrance) - Stand C16

Ride-Sharing Apps:

• Grab (most popular in Singapore)

• Gojek

• ComfortDelGro

From Changi Airport:
Estimated travel time: 20-30 minutes depending on traffic
Estimated fare: SGD $25-35

Option 3: Personal Vehicle

Parking:
On-site parking available at Raffles City. However, parking in Singapore's CBD can be expensive (SGD $2-4 per hour). MRT typically offers better convenience and value.

Driving Route from Changi Airport:

1. Take East Coast Expressway (ECP) westbound

2. Exit at Rochor Road

3. Turn left onto Beach Road

4. Venue at intersection of Beach Road and Bras Basah Road

Accommodation: Where to Stay

Official Event Hotel: Swissôtel The Stamford

Swissôtel The Stamford offers the ultimate convenience—directly connected to Raffles City Convention Centre.

Address: 2 Stamford Road, Singapore 178882
Phone: +65 6339 6633

Special MarTech Summit Rates:

• Room Only: SGD $350++ per night

• Room with Breakfast: SGD $370++ per night

Book through the event portal for special summit rates (booking link provided on the official summit website closer to the event date).

Why Choose Swissôtel The Stamford:

• Zero commute: Elevator ride to convention centre

• 1,252 guest rooms and suites with private balconies

• Breathtaking city views overlooking Singapore skyline

• High-speed internet throughout property

• SKAI Restaurant (Level 70): Panoramic dining with city views

• Two-Michelin-starred JAAN by Kirk Westaway

• Business facilities including Level 65 Executive Lounge

• Fitness center and pools

• Direct City Hall MRT access

Alternative Nearby Hotels

Budget-Friendly Options (SGD $150-250):

ibis Singapore on Bencoolen

• Distance: 1.4 km (10-minute ride)

• Special rate: SGD $175++ (single), SGD $190++ (double)

• Recently refurbished, 4-star quality

• 8 minutes walk from Bugis MRT

Hotel Mi Bencoolen
V Hotel Bencoolen
Hotel Mi Rochor
Hotel Classic by Venue

Mid-Range Options (SGD $250-400):

Hotel Boss
V Hotel Lavender
Village Hotel Bugis by Far East Hospitality
Mercure Singapore Tyrwhitt
Park Avenue Rochester

Luxury Options (SGD $400+):

Fairmont Singapore - Also directly connected to convention centre
Mandarin Oriental, Singapore
Marina Bay Sands
Pan Pacific Singapore
Carlton Hotel Singapore
The Capitol Kempinski Hotel Singapore
Grand Park City Hall
PARKROYAL COLLECTION Marina Bay

Booking Tips

• Book 4-6 weeks in advance for best availability

• Choose hotels near MRT stations for convenient access

• Check official hotel websites for direct booking benefits

• Compare prices across booking platforms—rates vary significantly

Dining Near Raffles City Convention Centre

Inside Raffles City Shopping Centre

Asian Cuisine:

• Din Tai Fung (B1) - Famous xiao long bao and Taiwanese cuisine

• Wo Wo Dian - Authentic Sichuan specialties

• Mensho Tokyo (#03-43) - Premium Japanese ramen

• Putien - Fujian cuisine with transparent pricing

International Options:

• Swensen's - American casual dining and ice cream

• Jamie's Italian - Italian comfort food

• PizzaExpress - Contemporary pizza and pasta

• Subway - Quick sandwich options

Quick Bites and Cafes:

• Ya Kun Kaya Toast - Singaporean breakfast classic

• Starbucks - Coffee and light meals

• Toast Box - Local kopitiam experience

• BreadTalk - Fresh bakery items

Nearby Restaurants (5-10 minutes walk)

Fine Dining:

• JAAN by Kirk Westaway (Swissôtel Level 70) - Two Michelin stars

• SKAI (Swissôtel Level 70) - Premium steakhouse with views

Local Favorites:

• Lau Pa Sat Festival Market (10 minutes walk) - Historic hawker center

• Maxwell Food Centre (15 minutes walk) - Famous local hawker stalls

• Bugis Street Food (10 minutes walk) - Budget-friendly local cuisine

Business Lunch Options:

• Raffles Hotel dining establishments (5 minutes walk)

• Capitol Piazza restaurants (3 minutes walk)

• Chijmes dining precinct (8 minutes walk)

Exhibition Preparation: Professional Display Solutions

Why Display Quality Matters at Premium Events

The MarTech Summit Asia attracts senior decision-makers and marketing executives who evaluate not just your message, but how professionally you present it. Your exhibition display directly impacts:

• Booth traffic: Professional displays attract 60-70% more visitors

• Lead quality: Better presentation correlates with higher-quality prospect engagement

• Brand perception: Display quality signals company credibility

• Message retention: Well-designed displays improve recall by 40%+

Pull-Up Banner Stands: Portable Professional Presence

Pull-up banner stands represent the most versatile solution for exhibitors at Raffles City Convention Centre. These portable displays combine professional appearance, easy transport via MRT, and rapid setup.

Budget Series (From SGD $95)
Perfect for first-time exhibitors or companies attending multiple events annually:

• Standard size: 85cm × 200cm (industry standard)

• Lightweight aluminum construction

• Anti-curl banner technology

• Professional carrying case included

• 2-minute setup time

• Suitable for 100-150+ uses

View full specifications at the Budget Series product page.

Premium Series (From SGD $110)
Enhanced durability for regular exhibitors:

• Reinforced aluminum base

• Superior graphics quality

• Better stability in high-traffic areas

• 200-300+ setup cycles

• Professional appearance

• Extended warranty

Deluxe Series (From SGD $180)
Exhibition-grade quality for premium positioning:

• 500+ setup cycles

• Curved base technology

• 90% less visible carriage

• Anti-curl spring mechanism

• Lifetime mechanism warranty

• Perfect for tier-one events like MarTech Summit

Explore premium exhibition banner options for detailed comparisons.

Pop-Up Display Systems: Maximum Impact

For exhibitors with larger booth spaces (12+ square meters), pop-up display systems create commanding visual presence.

Basic Pop-Up Systems (From SGD $650)

• Approximate size: 2.5m × 2.3m

• Tool-free assembly in 4-6 minutes

• Lightweight aluminum frame (15kg)

• Magnetic graphic attachment

• Portable wheeled hard case

• Professional corporate appearance

Premium Pop-Up Systems (From SGD $1,200)

• Approximate size: 4.1m × 2.25m

• Aircraft-grade aluminum

• Built-in spotlights

• 5-year comprehensive warranty

• 8-12 minute assembly

• Suitable for major exhibitions

Learn more about pop-up stands for marketing events.

Complete Exhibition Packages

Starter Package (SGD $270-305)

• 1-2 pull-up banners

• Professional design service available

• Delivery included

• Perfect for small booth spaces

Professional Package (SGD $525-800)

• 2-3 Premium banners

• Professional design support

• 6-month storage

• Priority customer service

Premium Setup (SGD $1,400+)

• Multiple Deluxe banners

• Professional design

• Installation service

• Annual storage

• VIP support

Browse all exhibition display solutions.

Exhibition Design That Converts

The 3-Second Rule

Research confirms exhibition visitors make booth stopping decisions within 3-5 seconds. Your display must instantly communicate:

• Visual distinctiveness: Stand out from neighboring booths

• Message clarity: Instantly understandable value proposition

• Psychological comfort: Inviting, not intimidating

Design Zones for Maximum Impact

Top Zone (Upper 30%)

• Company logo (minimum 15cm width)

• Brand identifier

• Tagline or positioning statement

• Visible from 10+ meters away

Middle Zone (50%)

• Value proposition

• 3-4 key benefit statements

• High-resolution imagery (minimum 300 DPI)

• Supporting graphics showing your solution in action

Bottom Zone (Lower 20%)

• Contact information

• Website and social media

• Clear call-to-action

• QR code (minimum 8cm × 8cm) at smartphone height

Color Psychology for Asian Markets

Understanding color significance in Asian business culture impacts visitor perception:

Blue & White: Universal trust and professionalism—perfect for B2B technology
Red & Gold: Prosperity and luck (Chinese influence)—excellent for consumer brands
Green: Growth and sustainability—effective for environmental solutions
Purple & Silver: Premium and innovation—luxury and cutting-edge tech

Avoid: Pure black and white combinations carry funeral associations in Chinese culture.

Get professional design guidance for exhibition success.

12-Week Exhibition Preparation Timeline

Weeks 1-2: Strategic Planning

• Review MarTech Summit agenda and confirmed speakers

• Identify target prospects from confirmed attendee list

• Establish lead generation targets

• Define success metrics

Weeks 3-4: Registration and Logistics

• Register for booth space (book early for optimal positioning)

• Complete team registration for summit passes

• Book hotel accommodation at Swissôtel or nearby properties

• Order display equipment (allow 2-3 weeks production time)

• Arrange transportation logistics

Weeks 5-6: Design and Content Creation

• Finalize banner designs with graphic designer

• Prepare booth messaging and talking points

• Create lead capture materials

• Order printed collateral

• Schedule team training

Weeks 7-10: Production and Preparation

• Receive printed banners and materials

• Inspect all materials for quality

• Begin booth staff training

• Create lead tracking system

• Prepare engagement scripts

Week 11: Final Preparations

• Conduct complete booth setup dry-run

• Test all equipment

• Train team on setup procedures

• Create contingency plans

Week 12: Transportation and Final Logistics

• Pack equipment in carrying cases

• Create inventory list

• Arrange transportation to venue

• Confirm booth access times

• Verify team assignments

Discover complete exhibition success strategies.

Event Day Setup Guide

Pre-Setup Assessment (10 minutes)

Before opening equipment:

• Confirm booth dimensions match contract

• Identify electrical outlets

• Check floor surface

• Note ceiling height

• Document neighboring booths

• Photograph empty booth

Display Assembly (15-20 minutes)

Pull-Up Banner Assembly (2 minutes per unit):

1. Remove stand from carrying case

2. Place base at desired position

3. Extend telescopic pole

4. Attach hook to banner top rail

5. Release banner gently

6. Adjust tension

Position banners 1-2 meters from booth edge, angled toward main traffic flow.

Pop-Up Display Assembly (6-10 minutes):

1. Clear 4m × 4m assembly area

2. Remove frame from case

3. Position at booth center

4. Extend frame from center outward

5. Listen for locking clicks

6. Apply graphics from center outward

7. Smooth graphics to eliminate bubbles

Final Presentation Check

The Visitor Walk-Through:
Approach your booth as a visitor would. What do you see first?

Sight Line Verification:

• From 5 meters: Are key messages readable?

• From 10 meters: Does your booth create visual impact?

• From 15 meters: Can visitors identify your brand?

Professional Polish:

• Wipe all surfaces clean

• Remove packaging and debris

• Ensure professional appearance

• Document completed setup

Learn step-by-step exhibition setup procedures.

Additional Exhibition Resources

Professional Design Services

Need design assistance? Professional designers understand:

• What works in exhibition environments

• Optimal readability across distances

• Color psychology best practices

• Technical printing requirements

Design Service (SGD $150):

• 3 design revisions included

• 2-day turnaround

• Print specifications verified

• Ready-to-print files delivered

Graphic Replacement Service

Update graphics for different campaigns without replacing hardware:

Replacement Pricing: SGD $60-90 per banner
Turnaround: 5-7 business days
Environmental Benefit: Maintains equipment investment

Same-Day Printing Services

Need last-minute materials? Same-day printing solutions available for urgent requirements:

• Business cards

• Flyers and brochures

• Name cards

• Marketing materials

Event Banner Printing

Explore comprehensive event banner printing options for various exhibition requirements.

Networking and Business Event Success

Singapore Business Events Strategy

The MarTech Summit represents one of Singapore's premier business events attracting international participants.

Pre-Event Networking:

• Connect with confirmed attendees via LinkedIn

• Schedule pre-meeting appointments

• Research target prospects

• Prepare customized talking points

During-Event Engagement:

• Arrive early to networking sessions

• Ask open-ended questions

• Focus on relationship building

• Exchange contact information professionally

Post-Event Follow-Up:

• Contact hot leads within 48 hours

• Send personalized follow-up emails

• Share relevant resources

• Schedule follow-up meetings

Essential Event Day Checklist

Equipment Checklist

• ☐ All pull-up banner stands with graphics

• ☐ Pop-up display system (if applicable)

• ☐ Brochure stands and materials

• ☐ Extension cords and power strips

• ☐ LED lights (if needed)

• ☐ Carrying cases

• ☐ Backup graphics

Tools and Supplies

• ☐ Scissors and box cutter

• ☐ Double-sided and duct tape

• ☐ Cable ties

• ☐ Cleaning cloths and spray

• ☐ Portable phone chargers

Marketing Materials

• ☐ Business cards (3x planned quantity)

• ☐ Data sheets and spec sheets

• ☐ Case studies

• ☐ Promotional materials

• ☐ QR code signage

Staff Preparation

• ☐ Product knowledge training complete

• ☐ Lead qualification criteria documented

• ☐ Booth talking points prepared

• ☐ Staff shift schedule confirmed

Review the complete exhibition checklist for comprehensive preparation.

Quick Reference: Essential Information

The MarTech Summit Asia 2026

• Dates: 10-11 March 2026

• Venue: Raffles City Convention Centre, Level 4, Stamford Ballroom

• Address: 80 Bras Basah Road, Singapore 189560

• Website: themartechsummit.com/singapore

• Registration: Official registration portal

• Early Bird: Save 40% before 26 November 2025

Transportation

• Nearest MRT: City Hall Station (NS25/EW13)

• Distance: 400 meters / 5-8 minute sheltered walk

• MRT Information: LTA Official Website

• Taxi Drop-off: Fairmont Hotel entrance (80 Bras Basah Road)

Accommodation

• Official Hotel: Swissôtel The Stamford

• Special Rate: SGD $350++ per night

• Phone: +65 6339 6633

• Direct Access: Connected to convention centre

Venue Information

• Phone: +65 6339 7777

• Official Website: Fairmont Singapore Meetings

• Tourism Information: Visit Singapore MICE

Exhibition Display Solutions

• Pull-Up Banners: From SGD $95

• Pop-Up Displays: From SGD $650

• Complete Packages: From SGD $270

• Website: Pullupstand.com

• Exhibition Guide: Complete Product Guide

Additional Resources and Support

Exhibition Planning Resources

General Exhibition Strategy:

• Exhibition Singapore Ultimate Success Guide

• Exhibition Setup Guide Singapore

• Pop-Up Backdrops for Corporate Events

Product Guides:

• Pull-Up Banner Buying Guide 2025

• Pull-Up Banner & Pop-Up Stand Expert Guide

• Exhibition Banner Stand Singapore Expo Guide

Event-Specific Content:

• Event Expo Singapore Guide

• Print SG Singapore Complete Guide

Singapore Tourism Resources

Official Tourism Information:

• Singapore Tourism Board - Official tourism authority

• Visit Singapore MICE Portal - Meeting planners resources

Transportation Planning:

• Land Transport Authority Singapore - Official transport information

• Singapore MRT Map - Interactive rail network map

• SMRT Journey Planner - Route planning tool

Your Success Starts With Professional Preparation

The MarTech Summit Asia 2026 represents a premier opportunity to connect with senior marketing decision-makers, showcase innovative technology solutions, and generate qualified business relationships across the Asia-Pacific region.

Success at premium events like this doesn't happen by accident. It results from:

✓ Strategic planning - Starting preparation 12 weeks before the event
✓ Professional presentation - Using quality display equipment that reflects brand credibility
✓ Prime location - Registering early for optimal booth positioning
✓ Convenient logistics - Booking accommodation and planning transportation in advance
✓ Engaged staffing - Training your team on messaging and lead qualification

The combination of Singapore's world-class MICE infrastructure, direct MRT connectivity, professional exhibition facilities, and comprehensive display solutions creates the foundation for exhibition success.

Your Next Steps:

1. Register early at the official summit portal to secure 40% discount

2. Book accommodation at Swissôtel The Stamford for zero-commute convenience

3. Order display equipment with adequate production lead time

4. Plan transportation using the convenient City Hall MRT station

5. Prepare your team using the 12-week timeline

The marketing technology professionals arriving on 10-11 March 2026 are looking for innovative solutions. Show them why your offering deserves serious consideration through strategic planning and professional exhibition presence.

For exhibition display consultation, professional design services, or logistics support for The MarTech Summit Asia 2026, connect with experienced exhibition specialists who understand the unique demands of Singapore's premier business events. Professional preparation today creates competitive advantage tomorrow.