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A4 Mini Pull Up Stand

A4 Mini Pull Up Stand

The A4 mini pull up stand is the light and portable desktop version of our popular Pull Up Stand. It is easy to keep and easy to set up in mere seconds.

For more enquiries on this product, please email us at info@pullupstand.com

 


 

A4 Mini Pull Up Stand

A4 Mini Pull Up Stand

 

The A4 mini pull up stand is great for placing on the table at exhibitions, where your other marketing collaterals such as brochures and flyers are displayed. After using, you can roll it back in and store compactly, knowing that the print will be protected because it is kept safe and snug inside the base of this stand.

 

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Practise the 80/20 Rule at the exhibition

Practise the 80/20 rule

Practise the 80/20 Rule at the exhibition

 

You will notice that a lot of exhibitors come armed to pass out information to their visitors. They come ready with their brochures, catalogues, banners full of information, posters on all their walls and many other forms of literature and marketing materials. They are ready to share, share, share.

 

COME READY TO LISTEN

It might benefit you to take the route less travelled. Come ready to listen.

Instead of doing all the talking in one direction, broadcasting out to visitors who you are and what you do, how about extending a warm hand and a listening ear?I personally find it very refreshing when an exhibitor singles you out from the crowd to ask you about your day (good ice-breaker, simple, nothing complicated) and then pass the conversation over to you. They are there to listen to you, not to you flood with information.

It happened to me at an exhibition in Guangzhou, and again in another exhibition in Ho Chi Minh City, Vietnam. Both instances, these out-of-the-ordinary exhibitors reached out to treat me as a person, an individual, instead of just a walking sale.

They connected with me on a human level, and were actually keen to find out more about what I did and what I’m keen to find at the exhibition. Naturally, the conversation flowed easily and I became more interested to find out what the exhibitor does. They actually made me much more receptive to what they have to offer! And they left an indelible impression.

At the end of the day, when I leave that exhibition, I would sure remember the exhibitor who was different from all the others. The one that left me with a feel-good feeling.

 

LET THEM DO THE 80%

Why don’t you try this at your next exhibition? Let your customer do 80% of the talking, while you listen. It would mean your 20% will have more impact on them.

 

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Launch promotions before the exhibition

Launch Promotions before the Exhibition

Launch promotions before the exhibition

One of the best things you can do as you are preparing for an exhibition is to treat it like a show of your own.

This will be in stark contrast to many other exhibitors who simply book an exhibition space or exhibition booth, wait for the date of the exhibition, head to the hall and dress it up and put a few team members to man the booth for a few days. If show attendance is good, you will have some results. If show attendance is bad and the turnout is poor, you blame the organiser.

But what if you treat it like a show of your own, and prepare for your own show? Way before the exhibition, you should be planning and orchestrating promotions and marketing activities that will lead up to the exhibition, whetting up the interest around your company.

Take ownership of your promotions as you prepare for the exhibition.

Launch marketing campaigns on Facebook in anticipation of the exhibition.

Give out coupons / discount vouchers online which can be redeemed at your booth.

Have a competition or lucky draw and announce the winners.

All of these promotions culminate at the exhibition itself, where your audience and visitors have already been acquainted with your company and your brand beforehand, so that when they come and finally meet you there, the rapport has already been built and it is easier to build meaningful business relationships with them.

 

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Wheel of Fortune Revolving Display

Wheel of Fortune Revolving Display

The fun and whacky Wheel of Fortune display. Fully customisable design, and fun for everyone! You can customise the appearance of the face of the wheel.

Magnets of Wheel of Fortune for Palm View

Magnets of Wheel of Fortune for Palm View

For more enquiries on this product, please email us at info@pullupstand.com

 

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